Marketing Services and Consultancy

Market trends and insights, strategic marketing planning, digital marketing, social media, customer persona profiling, customer journey, marketing campaigns, marketing technology, marketing mentoring, team and individual training.

This isn’t just marketing, this is marketing and mindfulness; bringing a wider and deeper perspective to your marketing and communications, within your business and with your customers.

Mindful Marketing is all about making the right kind of profit. Doing business in such a way as to benefit society, community and the planet at the same time as making great profits, reinvested wisely. For more information and to contribute to the ethical business debate, please visit The Mindful Collective.

I also serve all of your marketing planning, digital marketing and campaign needs through Viper Marketing.

Latest Video

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Latest Podcast

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I’m just out of a very useful Tutors’ webinar with Cambridge Marketing College and we were discussing the upcoming Digital Strategy assignments that our students will be tackling. A question that resonated with each of the Tutors was around the subject of Conversion. We debated at length what the term Conversion really means and it […]

Use Your Marketing Mirror I’ve said so many times over the years that to be successful, marketers need to step out of their own shoes and take their customers’ perspective. To be the voice of the customer, a marketer, and in fact a business owner, sales person (anyone in a crucial customer-facing role) needs to […]

An audio clip from a marketing trends workshop 2019, helping digital marketing and social media planning in the context of movements and opportunities from the market place. Many of the marketing trends we experience either as marketers or as consumers, are not specific to any sector but apply to us all. We might in this […]