Marketing leaders and managers
People translating strategy into campaigns, capability and commercial performance.
The Neil Wilkins Podcast · Sponsorship 2026
Bring your brand into a better marketing conversation.
Put your brand alongside practical, long-form conversations for marketers building what comes next. Choose a host-read sponsorship, integrated episode partnership or sponsored expert conversation, distributed across audio, video and Neil Wilkins Online.
Packages from £600 · Standard lead time: 10 working days
658published episodes
Since 2017established long-form show
46 minaverage long-form episode
5 / 5Apple Podcasts rating
No. 3Feedspot 2026 UK marketing podcast list
Public figures checked August 2026. Sources: Apple Podcasts, Feedspot and Neil Wilkins Online.
Audience and fit
Reach an experienced, professionally curious audience.
The audience comes for depth, independent thinking and ideas they can use at work the same week.
Practitioners, consultants and agencies
Professionals looking for informed thinking they can apply with clients and teams.
Entrepreneurs and business owners
Decision-makers evaluating growth opportunities, technology and specialist partners.
SaaS, martech and service buyers
A relevant audience for tools, platforms and expertise that improve marketing work.
Audience geography
UK-led, with a strong West Coast USA following and wider reach across Europe and international markets.
Practical adoptionCommercial thinkingIndependent insightResponsible growth
Audience analytics and current platform data are available for qualified partner enquiries. Partnerships are subject to editorial fit and final approval.
Partnership options
Choose the right level of partnership.
From concise host-read visibility to a full expert conversation, every option places your message in relevant editorial context.
Sponsor Mention
£600
A 25 to 30-second host-read in one new episode. Includes audio and video distribution, permanent placement, one show-note link and one reasonable wording adjustment.
Extended Host Read
£850
A 45 to 60-second host-read with stronger problem and solution context, a tailored call to action, sponsor copy and a tracked link in the show notes.
Episode Partner
£1,350
Opening sponsor credit, one 45 to 60-second mid-roll, logo and link on the episode page, plus sponsor acknowledgement in the principal launch post.
Sponsored Expert Conversation
from £2,500
A 30 to 50-minute audio and video conversation with a brand expert. Includes planning, editing, a dedicated episode page and article, two short-form clips and transparent sponsor disclosure. Subject to editorial fit.
All prices are in GBP, plus VAT if applicable. Rates valid to 31 December 2026. Final scope is confirmed in writing.
Campaigns
Build recognition over time.
Repeated exposure gives a relevant brand time to become familiar, credible and easier to recall.
3 episodes
£550 per episode
6 episodes
£500 per episode
12 episodes
£450 per episode
Series rates apply to the 25 to 30-second Sponsor Mention format. Extended reads and episode partnerships are quoted by campaign.
Optional add-ons
LinkedIn sponsor post£350
Website thought-leadership article£750
Additional edited video clip£250
Category exclusivity+25%
Paid usage rightsfrom £500 / 30 days
Custom themed content seriesfrom £3,500
Campaigns can support product launches, reports, events, category education and sustained thought leadership. Custom scopes and longer-term partnerships are priced against deliverables and usage.
Partnership value
More than seconds in an ad break.
A sponsor gains relevant context, host credibility and permanent association with a trusted body of work.
Established credibility
Neil brings 40 years of marketing experience across corporate roles, consultancy, education and training.
Contextual relevance
Partner messages sit alongside subjects already central to the audience, rather than interrupting unrelated entertainment.
Natural host delivery
Supplied wording is refined for Neil’s own voice, with accuracy, clarity and an appropriate call to action.
Multi-format permanence
Audio, video, website and show-note distribution gives each sponsor message a longer useful life.
Selective brand fit
Only credible products and services that can genuinely help the audience are accepted.
AI and martechCreative technologyBusiness softwareProfessional learningResponsible businessWellbeing and performanceSpecialist services
About Neil Wilkins
Marketing experience, translated into useful conversation.
Neil Wilkins is an AI marketing consultant, strategist, trainer and marketing educator with 40 years of experience, spanning senior corporate roles and more than two decades of consultancy.
A Fellow of Cambridge Marketing College, he teaches at CIM Certificate and Diploma level, leads AI marketing programmes and helps marketing leaders improve strategy, capability and responsible growth.
He is a co-author of Cambridge Marketing College’s Digital Marketing Handbook and Digital Marketing Guides, an international speaker and the host of a podcast built around thoughtful questions, practical application and a healthy scepticism about hype.
Delivery
A simple, professional process.
Easy to approve, easy to produce and completely clear to the audience.
- 01Fit and brief
Agree audience fit, objective, format, episode and dates.
- 02Copy and CTA
You supply the key claims. Neil adapts them for natural, accurate delivery.
- 03Record and approve
You approve factual details. Neil retains final editorial approval.
- 04Publish and distribute
The agreed audio, video, website and show-note assets go live.
- 05Report
Publication links and agreed platform data are supplied after launch.
Clear editorial and commercial standards
- Paid content is clearly identified as sponsored or paid-for advertising.
- Claims must be accurate, substantiated and appropriate for Neil to read.
- Sponsorship does not buy favourable editorial coverage or a performance guarantee.
- Paid media, voice licensing, whitelisting and clip reuse require separate permission.
- UK sponsor disclosures follow current ASA and CAP guidance.
Standard lead time: 10 working days. Standard payment terms: 50% on booking, balance due on publication.
Sponsor FAQ
Useful details before you enquire.
Which partnership option should I choose?
Choose a Sponsor Mention for concise, permanent visibility; an Extended Host Read when your offer needs more context; an Episode Partner package for broader launch-day integration; or a Sponsored Expert Conversation for substantial thought leadership. Neil can recommend the best fit after reviewing your objective.
Can we book several episodes?
Yes. Sponsor Mention series are available across three episodes for £1,650, six for £3,000 or twelve for £5,400. Extended reads and episode partnerships are quoted by campaign.
How far ahead should we book?
The standard lead time is 10 working days. Timing, availability and final scope are agreed in writing.
Will we approve the copy?
You supply the key claims and approve factual details. Neil adapts the wording for natural, accurate delivery and retains final editorial approval.
How is sponsored content disclosed?
Paid content is clearly identified as sponsored or paid-for advertising. UK sponsor disclosures follow current ASA and CAP guidance.
Can we reuse the audio, video or clips?
Paid media, voice licensing, whitelisting and clip reuse require separate permission. Paid usage rights start from £500 for 30 days.
Can you provide audience data?
Audience analytics and current platform data are available for qualified partner enquiries.
What are the payment terms?
All prices are in GBP, plus VAT if applicable. Standard terms are 50% on booking, with the balance due on publication. Rates are valid to 31 December 2026.
Start a useful conversation
Bring your brand into a better marketing conversation.
Tell Neil about your brand, objective, preferred format and timing. You’ll receive a response covering fit, availability, recommended format and scope.
Standard lead time: 10 working days · Final scope confirmed in writing