Marketing and Mindfulness

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Latest Podcasts

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Would you like to be interviewed? If you would like to be part of my Neil Wilkins Podcast as I begin a new series of interviews with people who have interesting business, ideas and topics to share, please contact me. This is an open invitation to make the most of what for me, is my […]

Everything we do, see, hear and experience, is controlled by the context of our habits and paradigms. These are the emotional and physical programmes we have created for ourselves from past experiences. Some of these will be serving us well and allowing us to navigate what would otherwise be a very complex world. However, some […]

There are many benefits to focusing on process in marketing. Most people think of marketing as the ‘colouring in department’. If marketing is underplaying its value then that may well be the case. But if it is doing what marketing should be doing, creating great value for the business and stakeholders, then there are benefits […]

We should lead by evidence and lead by example if we want success in 2020. In this webinar recorded for a group of marketers, I talk about the personal development we should focus on. Best results come from developing the right technical skills and exhibiting the right personal behaviours. I answer questions like “I’m too […]

Gary Vaynerchuk says we should build high self esteem in others, but not to the point of delusion, in this leadership and parenting tip. As I reflected on his recent podcast, I realised this tip is as appropriate for leadership as it is for parenting. It does make you think. As we try to help […]

Project management skills are essential in marketing. In this podcast, I share my Project Management 8Ss checklist. I hope this will ensure you catch everything you need to do as you execute an exceptional next project. Scenario – project context and need Stakeholders – direct and indirect stakeholders Strategy – priority and ultimate value Setting […]