value of value

The Value of Value in Marketing

I interviewed Dr Victoria Hurth, Visiting Fellow at the University of Cambridge Judge Business School and we talked about the value of value in marketing. This interview with Dr Hurth is more of a podcast than a video. The audio isn't…
sustainable energy marketing

Sustainable Energy Marketing

How can you use sustainable energy in your marketing? In this interview with David Eynon, Associate Director at ETS Energy, we explore how an early attention on the topic of sustainable energy can good not only for the planet but also for…

Marketing Surgery

Marketing Surgery and Q&A with Cambridge Marketing College I see realigned opportunities for marketers in the coming weeks, both for their businesses and brands but also for themselves. Where's the value you are adding? What's important…

Email Marketing 2020 Tips

These tips to give you some extra impetus in placing email at the heart of your marketing campaigns. Email marketing is seeing a renaissance at the moment and has a potentially great Return on Investment potential if you get it right. …

Professor Martin Parker Interview

Professor Martin Parker Interview - Bristol Inclusive Economy Initiative In this episode of the Mindful Living Show, I am joined by Professor Martin Parker, Lead at Bristol Inclusive Economy Initiative. Martin's role…
how to build trust in social media
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Working From Home Top Tips

Working from Home Top Tips Normal Morning Routine Accept Flexible Working Create Workspaces Chunk Your Time Set Boundaries Working with Children Prioritise Your Priorities Balance Contact And Distance Video Calls …

Brand Marketing Webinar

This is a Brand Marketing Webinar which identifies and describes the core elements of what a brand is and how you can use it to reshape, or even pivot, your product and service offering. Here are the core elements that I discuss, as I share…
share your gifts
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Share Your Gifts

Share Your Gifts If we all share our special gifts, as a business and personal community we will all benefit from the journey we'll experience over the coming weeks. I have been talking to a number of clients and colleagues.…
instagram 2020

Instagram 2020 Roundtable

Instagram 2020 Roundtable is a recording of a recent discussion between marketers in a range of diverse businesses... in association with @CambridgeMarketingCollege With contributions from Just Eat, Norwich City FC and more, the panel discusses…