Posts

Breaking Habits and Paradigms

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Everything we do, see, hear and experience, is controlled by the context of our habits and paradigms. These are the emotional and physical programmes we have created for ourselves from past experiences. Some of these will be serving us…

Benefits of Process in Marketing

There are many benefits to focusing on process in marketing. Most people think of marketing as the 'colouring in department'. If marketing is underplaying its value then that may well be the case. But if it is doing what marketing should…

Mindful Collective Update

Mindful Collective Update ~ Here's a "fly on the wall" behind the scenes glimpse of today's workshop with EVF. We spent some time working collaboratively to position Purpose at the heart of the new marketing mix for businesses of the future. In…

Why Your Business Needs An Intranet

I find myself talking regularly to clients and others about why your business needs an intranet. I've found over the years, I am often approached to fix issues with external marketing. It might be a company feels they need a new website,…
Journaling

Journaling for Work and Life

Journaling is a technique you can use for work and in living a mindful life. It's a fascinating, immersive and very personal experience. In this episode of the Neil Wilkins Podcast you will learn that there is no right or wrong way to journal.…

Wholesome Organisations Remove Work Ego

Wholesome Organisations Remove Work Ego This blog was inspired by a conversation with Danielle Garratt. We explored how we can work more closely with cross-functional teams who may or may not be sharing collective goals. This is a key…

Marketing Budget Setting 2020

How much marketing budget should you be setting for 2020 as you work through your strategic marketing planning? Setting a marketing budget can come from a variety of different angles: 1. Just accept and work with whatever your management…

Digital Transformation a key to Mindful Marketing

This is a really neat trick and we should all be doing this is we are practicing mindful marketing. Spot an industry trend, think about how it relates to our organisation and then do deep dive research into it so we fully understand why it’s…

Morning Routine Green Smoothie

Morning Routine Green Smoothie What's Your Morning Routine? I make a green smoothie most mornings, to go with meditation and some yoga stretching. I find that balancing some thought work (or with meditation, lack of thought) with some…