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Will Generative AI Kill UX? Max Gutsche thinks not…

The biggest question that marketers are asking right now is will Generative AI kill UX, or customer experience?

As AI creates our content, automates our processes and starts making marketing decisions on our behalf, are we getting further away from the customer and ruining the relationship? Founder, Max Gutsche, thinks not.
In this fascinating conversation on the Neil Wilkins Podcast, we hear about how Generative AI is opening up incredible opportunities for listening to customers, creating on-brand content at scale and for potentially deepening customer intimacy, at the same time as saving resources in our businesses.

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