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how to build trust in social media
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Working From Home Top Tips

Working from Home Top Tips Normal Morning Routine Accept Flexible Working Create Workspaces Chunk Your Time Set Boundaries Working with Children Prioritise Your Priorities Balance Contact And Distance Video Calls …

Brand Marketing Webinar

This is a Brand Marketing Webinar which identifies and describes the core elements of what a brand is and how you can use it to reshape, or even pivot, your product and service offering. Here are the core elements that I discuss, as I share…
share your gifts
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Share Your Gifts

Share Your Gifts If we all share our special gifts, as a business and personal community we will all benefit from the journey we'll experience over the coming weeks. I have been talking to a number of clients and colleagues.…
instagram 2020

Instagram 2020 Roundtable

Instagram 2020 Roundtable is a recording of a recent discussion between marketers in a range of diverse businesses... in association with @CambridgeMarketingCollege With contributions from Just Eat, Norwich City FC and more, the panel discusses…

Social Media Trends 2020

Social media trends 2020 include the rise of micro-influencers and the importance of ethics and sustainability. Successful marketers this year and beyond will be focusing on more than simply products and services. In this 'fly on the wall'…

A Rising Tide Will Lift All Boats

A rising tide will lift all boats is a quote attributed to John F Kennedy. However, the original source is believed to be the New England Council, a regional economic forum in the US during the 1960s. More recently we have seen this quote…

What is Meditation

What is meditation? A little musing for a Sunday afternoon... I have explored meditation techniques, progressive relaxation and self hypnosis for around 40 years. Only recently have I realised that meditation is not anything to do with doing,…
market research 2020

Market Research Tools 2020

Here are some useful market research tools in 2020. It's not an exhaustive list but I hope it will help you to understand what to use and when. I have based the list on the various activities we do in marketing. At each stage in the planning…
what is your moral obligation?

What is your Moral Obligation?

What is your moral obligation when it comes to the climate emergency? Have you thought about this? We've all heard about extinction rebellion, climate emergency, bushfires and floods, melting ice, plastic in the oceans and more. However,…