Professional Services Marketing

What can we all learn from best practice professional services marketing?

If we learn about marketing intangible services, maximising the value of our key people, creating signature content and importantly, providing great outcomes for niche market sectors, we can all benefit.

In this masterclass for apprentice marketers at Cambridge Marketing College, Neil Wilkins explores techniques and strategies from the best law firms and accountancy practices, that we can all put into our own marketing plans.