Thought leadership is a strategic marketing approach that can really drive forward your personal profile or business brand. However there are lots of ways you can be a thought leader.
There are three ways you can be a thought leader:
- Create new thinking and ideas about a subject
- Interview others who are experts in the subject and add value to the discussion
- Curate content on a subject and be honest that you are only a filter for the vast content about the topic
Thought leadership explained in this way allows you to grow your confidence, skills and knowledge by starting at the right point in your journey.